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Behavioral Comms Lab
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The Behavioral Comms Lab brings together government communicators who are serious about closing the gap between what they send and what moves people to act. The Lab is facilitated by Dr. Laura Myers of the University of Alabama's Center for Risk and Insurance Research and Joseph Porcelli. Bring real problems: a draft you’re second-guessing, a campaign that underperformed, a message you’ve written the he same way for ten years, or a nagging feeling that it could do more.
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